Brand Lead (NONA) - Malay Lifestyle & Luxury Content Strategy

Join Radii Global as a Brand Lead for NONA, where you’ll spearhead the content strategy for one of the most iconic Malay-language lifestyle, beauty, and luxury brands in the market. This is a unique opportunity to shape the narrative of a brand that resonates deeply with the Malay community, leveraging your expertise to create engaging and impactful content. Based in Canggu, Bali, you’ll work closely with a dynamic team to drive brand awareness and customer engagement.

In this role, you will develop and execute content strategies that align with the brand’s vision, ensuring that every piece of content tells a compelling story. You’ll collaborate with designers, writers, and social media managers to produce high-quality content across various platforms, including social media, blogs, and digital ads. This position is perfect for someone passionate about Malay culture and luxury, with a knack for storytelling and a strategic mindset.

At Radii Global, you’ll have the chance to grow professionally in a supportive environment. With a competitive salary of IDR 20,000,000 - 30,000,000 per month, this role offers not only financial rewards but also the opportunity to make a meaningful impact on a brand that values authenticity and luxury.

📋 Tanggung Jawab Pekerjaan

• Develop and implement content strategies that align with the brand’s vision and goals.
• Collaborate with designers, writers, and social media managers to create high-quality content.
• Monitor and analyze content performance using tools like Google Analytics and social media insights.
• Stay updated with industry trends and adapt content strategies accordingly.
• Manage content calendars and ensure timely delivery of content across various platforms.
• Conduct market research to identify opportunities for content improvement.
• Work closely with the marketing team to integrate content strategies with overall marketing campaigns.
• Measure the effectiveness of content campaigns and provide recommendations for optimization.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum of 3 years of experience in content strategy, digital marketing, or a similar role.
• Proven experience in developing and executing content strategies for luxury or lifestyle brands.
• Strong understanding of Malay culture and lifestyle.
• Proficiency in using content management tools like Hootsuite, Sprout Social, or similar.
• Excellent written and verbal communication skills in both English and Malay.
• Ability to work independently and as part of a team.
• Creative thinker with a strategic approach to content creation.

🛠️ Keahlian

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